Glossary

Continuous scale
Continuous scale Continuous scale definition: On a continuous scale respondents rate the objects by placing a mark at the appropriate position on a line t...
Sun, 6 Jan, 2019 at 4:17 PM
Comparative scales
Comparative scales Comparative scale definition: Comparative scales involve the direct comparison of stimulus objects. Most often, the respondent is aske...
Fri, 8 Feb, 2019 at 10:03 AM
Survey invitation
Survey invitation Survey invitation definition Survey invitations are invitations by letter, mail, text or phone which invite people to participate in...
Sun, 6 Jan, 2019 at 4:18 PM
Survey incentives
Survey incentives Survey incentives definition: Survey incentives are actually not much different from any other kind of incentive. They are reasons, mone...
Sun, 6 Jan, 2019 at 4:18 PM
Forced choice scale
Forced choice scale Forced choice scale definition: There are a lot survey questions that allow you to collect more actionable data. A forced choice scale...
Fri, 8 Feb, 2019 at 9:59 AM
Respondent burden
Respondent burden Respondent burden definition: Respondent burden (also known as response burden, response fatigue, and subject burden) is a relatively re...
Sun, 6 Jan, 2019 at 4:19 PM
Anonymous survey
Anonymous survey Anonymous survey definition: An anonymous survey is a survey conducted by an objective researcher and excludes the collection of responde...
Wed, 12 Sep, 2018 at 9:57 AM
Multiple Choice Question
Multiple Choice Question Multiple choice question definition: A multiple choice question is a question type where the respondent is asked to choose one or...
Fri, 8 Feb, 2019 at 10:06 AM
Star Rating
Star Rating Star rating definition: A star rating is a rating question that lets people rate a product or service with a number of stars. The number of st...
Sun, 6 Jan, 2019 at 4:27 PM
Leading question
Leading question Leading question definition: A leading question is a type of question which forces the respondent to answer in a particular way. Often i...
Sun, 6 Jan, 2019 at 4:27 PM